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DÍGITO

Operations Module

UX/UI redesign of Dígito's operations module: I transformed time tracking from a forgotten chore into a natural part of daily workflow.

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Render3D de Logo de Dígito
Company · B2B SaaS
Role · Product Designer
Timeline · 3.5 months
Scope · Research · Architecture · UI · Testing
Problem · Low adoption of time tracking

Context

Dígito is a Business Intelligence and RPA company. Its B2B SaaS platform included billing, reporting, and administration, but the operational module for consultants had low adoption.

This created daily friction for consultants and reduced the quality of operational data.

The goal was clear: make time logging a natural part of the work flow, not an additional task.

Scope: consultant operational module

The original brief included 8 areas of improvement. Redesigning the entire platform was not feasible in 3.5 months.

This enabled:

  • Address the detected problem directly
  • Propose a complete, testable solution
  • Lay the groundwork for future integrations

Initial hypothesis vs. reality

Business impact:

Logging could take between one and three weeks. Leadership estimated that this lack of visibility could represent losses of up to USD 11,000 per project.

This delay cascaded into:

  • Billing accuracy
  • Operational visibility
  • Capacity planning
  • Early issue detection

Initial hypothesis vs. reality

— CEO's hypothesis "Users forget to log their hours."

Critical question: Are users forgetting, or actively avoiding?

Defined scope:

No changes to contracts, organizational processes, or internal structures.

Flow diagram showing how the user experience progressively degraded from execution to logging
The experience progressively degraded: what started smooth ended up creating active resistance to logging.

Discovery: the real problem isn't forgetting—it's active deprioritization

I combined desk research, user interviews, and MVP auditing.

30%

of employees say time tracking feels like surveillance

26%

believe it adds stress or pressure to their day

Buddy Punch, 2025

Discovery: the real problem isn't forgetting—it's active deprioritization

I combined desk research, user interviews, and MVP auditing.

30%

of employees say time tracking feels like surveillance

Buddy Punch, 2025

26%

believe it adds stress or pressure to their day

Buddy Punch, 2025

Quotes that revealed the real problem

System perception:

"On a scale where 1 is control and 10 is a useful tool, I see it more as a 1."

- Usuario entrevistado

Active postponement:

"If an emergency comes up, tracking is left for later."

- Usuario entrevistado

System perception:

"On a scale where 1 is control and 10 is a useful tool, I see it more as a 1."

- Usuario entrevistado

Active postponement:

"If an emergency comes up, tracking is left for later."

- Usuario entrevistado

Emergent insight

Tracking isn't happening because it adds no value to actual work.

The system was built around data collection, not user action.

Design pivot:

From: "How do we make people remember to log hours?"

To: "How do we make tracking a natural byproduct of work?"

Design principles

Relevance:

Deliver immediate value to consultants.

User impact:

Minimize cognitive load and friction.

Differentiation:

Be an operational tool, not just a time logger.

Technical viability:

Integrate with existing MVP without a full rewrite.

Scalability:

Establish foundation for future capabilities.

Build a tool, not a burden.

Design principles

Relevance:

Deliver immediate value to consultants.

User impact:

Minimize cognitive load and friction.

Differentiation:

Be an operational tool, not just a time logger.

Technical viability:

Integrate with existing MVP without a full rewrite.

Scalability:

Establish foundation for future capabilities.

Build a tool, not a burden.

5 critical frictions & design decisions

Each friction point mapped directly to a design solution.

1

Friction: Interface is complex and click-heavy

Solution:

Separate the operations module from the admin environment, surfacing only the tools relevant to the consultant.

Translated to design:

Dedicated operations module: consultants see only their tools, with no administrative noise.

2

Friction: No visibility into why tracking matters

Solution:

Surface real-time impact of tracking.

Translated to design:

Implementation: Dashboard with personal and team analytics.

3

Friction: System is rigid, can't handle interruptions

Solution:

Make tracking flexible and fast.

Translated to design:

Implementation: Quick-log with shortcuts and bulk edit.

4

Friction: Tracking feels like extra work

Solution:

Embed tracking into daily workflow.

Translated to design:

Implementation: FAB with smart suggestions and autocomplete.

5

Friction: Feels like surveillance, not a tool

Solution:

Give consultants autonomy and control.

Translated to design:

Implementation: Customizable calendar, progress-tracking views.

Módulo de registro de horas en el MVP original de Dígito, antes del rediseño
Original time tracking module prior to the redesign.
Dígito project design tokens: color, typography, spacing, and border radii.
Color, typography, spacing, and radius tokens defined for the redesign.

The three architecture axes

Each axis addresses a specific friction identified during research.

Unified Hub: Autonomy & Visibility

Pillar: Autonomy + Visibility

Problem identified:

Consultants juggle multiple tools to manage work.

Solution:

One centralized dashboard integrating tasks, projects, and time tracking.

Components:

• Pending tasks view

• Pending tasks view

• Personal & team metrics

• Personal & team metrics

• Integrated calendar

• Integrated calendar

• Quick access to active projects

• Quick access to active projects

Real-time sync:

All data updates instantly across views.

Dashboard principal de Dígito en uso real: consultor revisando estado de proyectos y horas registradas
Dashboard principal de Dígito en uso real: consultor revisando estado de proyectos y horas registradas

Smart Assistance: Speed & Context

Pillar: Speed + Context

Problem identified:

Manual time tracking is tedious and constantly delayed.

Solution:

Intelligent tracking that adapts to user behavior.

Key features:

• FAB with contextual suggestions

• History-based autocomplete

• One-tap quick logging

  • •FAB with contextual suggestions
  • •History-based autocomplete
  • •One-tap quick logging

Social Layer & Transparency

Axis: Trust + Value

Problem identified:

Consultants perceive time tracking as a surveillance tool, not something that gives them value back.

Solution:

A system where each individual action visibly impacts the team, turning tracking into collaboration.

• Gantt view: group progress tracking per project, calculated automatically from actual task status

• Kanban view: each consultant manages their own tasks and updates team progress with every move

• General view: activity feed that records what was moved, who did it and when, without status meetings

• Consultant profiles: public and private notes visible to the team, with collaboration history and shared activity

  • •Gantt view: group progress tracking per project, calculated automatically from actual task status
  • •Kanban view: each consultant manages their own tasks and updates team progress with every move
  • •General view: activity feed that records what was moved, who did it and when, without status meetings
  • •Consultant profiles: public and private notes visible to the team, with collaboration history and shared activity

Result:

Tracking stops being an individual obligation and becomes visible team infrastructure.

Key trade-offs

Automate the problem (AI)

We initially considered incorporating AI to automate time logging, a common solution with strong business appeal.

However, research showed the problem wasn't friction in logging, but the lack of perceived value. Users didn't forget — they simply didn't prioritize it.

Automating would optimize an action users already considered irrelevant. Even if they remembered, there were no incentives to log — so AI alone wouldn't solve adoption.

We discarded AI and focused on integrating logging into the real work flow as a natural consequence of activity — a less 'sellable' solution, but more aligned with the actual problem.

Penalization

The business team proposed: enforce tracking through penalties.

Why we rejected this approach:

  • Forces compliance, not genuine adoption
  • Degrades data quality through gaming
  • Punishes users for unresolved friction
  • Contradicts the autonomy-based culture

Conclusion: The sustainable path is making tracking fast, useful, and seamlessly integrated.

Evolución del diseño: MVP original, wireframe de baja fidelidad y prototipo de alta fidelidad

User testing & validation

Moderated usability testing with Dígito consultants.

Participants:

4 consultants: PM, Developer, UX Designer, Analyst.

Method:

Moderated sessions with 4 core tasks.

Objective:

Validate ease of use and identify friction points.

Issues discovered:

Issue 1: Can't find archived projects

Users needed to access project history, but the filter was buried.

Iteration: Added 'Show archived' toggle · Surfaced filter controls

Issue 2: Unclear task states

Visual distinction between "in progress" and "pending" was ambiguous.

Iteration: Distinct icons for each state · Contextual tooltips on hover

Hi-fi prototype

View prototype in Figma

Qualitative impact:

Before:

"Time tracking is a necessary evil."

After:

"Now it’s much faster. The suggestions save me time."

Methodological reflection

The redesign addressed clear interface and flow frictions. But the core problem of time tracking is deeply tied to real-world behavior, and that demands a different kind of validation.

Testing in real context

Instead of designing directed tasks, I would test with real work scenarios.

The main issue is not point-in-time interface usability, but how time tracking integrates into everyday workflow.

Testing the product in that real context would allow us to observe actual behavior.

Behavioral metric

Today, logging often happens weeks late, so very few hours are recorded within the first 24 hours. If I were to tackle this project again, I would track the percentage of hours logged within 24 hours as the North Star metric.

That would have guided design decisions more directly toward the behavior the redesign aimed to change:
integrating time tracking into the actual workflow.

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